Empowering India's Blue-Collar Workforce: How Favcy's Portfolio Company 91United is Transforming Worker Support

In India's rapidly evolving digital economy, millions of blue and grey-collar workers power the growth of tech-first companies, yet their financial and healthcare needs often remain overlooked. Enter 91United, a groundbreaking venture from Favcy Venture Builders, a New Delhi-based digital-first venture building platform that works with exceptional founders solving large problems through digital products.

The Vision Behind 91United

91United is a groundbreaking platform dedicated to blue and grey-collar workers in digital-first companies, focusing on assisting workers in critical areas like ITR filing, access to loans and government schemes. The company addresses a significant gap in India's gig economy, where digital-first companies struggle with compliance across various regulations while operating with limited budgets for risk management.

Proven Impact Through Strategic Partnerships

The company's B2B2C approach has already demonstrated remarkable success through its partnership with BluSmart, once India's leading all-electric ride-hailing platform. What started as a modest projection to support 1,500 drivers transformed into a comprehensive program assisting over 11,000 BluSmart drivers across NCR and Bangalore with ITR filing and TDS refunds for FY 2023-24.

The partnership's impact speaks volumes: 91United facilitated TDS refunds worth over ₹1.5 crores, engaged with 11,000+ driver partners, and expanded operations across 40+ BluSmart hubs. This initiative not only provided direct financial benefits to drivers but also increased loyalty and reduced churn rates for BluSmart, showcasing the win-win nature of 91United's model.

The Favcy Advantage

As part of Favcy's portfolio, which has co-built 30+ startups and operates as India's largest venture builder, 91United benefits from a robust ecosystem of support. Favcy's unique approach provides Product-Market Fit Assurance and ensures quick delivery of go-to-market products through their venture building assembly line, giving 91United the technological backbone and strategic guidance needed to scale rapidly.

Addressing Real Market Needs

Founded in 2024, 91United operates as a digital cooperative platform that simplifies complex financial processes for workers who often lack the resources or knowledge to navigate India's bureaucratic systems independently. The company's focus on ITR filing, TDS refunds, loan access, and healthcare management addresses fundamental pain points that affect millions of workers in the gig economy.

Looking Ahead

91United's success with BluSmart demonstrates the scalability of their model across India's digital-first companies. As the gig economy continues to expand and regulatory compliance becomes increasingly complex, 91United is positioned to become an essential partner for companies seeking to better support their blue-collar workforce while ensuring compliance and reducing operational risks.

The company represents more than just a business solution – it's a bridge between India's traditional workforce and its digital future, ensuring that as the economy transforms, no worker is left behind.